25 useful facts and stats to back up your sales and marketing strategy! Aaaand, we’ve pulled them together in a shareable infographic to help you see the value of promo products.
Here are a few of my FAVOROTES:
Promo products effectiveness:
- 85% of people have done business with the advertiser after receiving a promotional product
- 55% of the time promotional products create a more favorable impression of the advertiser
- 55% of the people had done business with the advertiser before receiving a promotional products (do you see that 30% correlation from the first fact:)
- adding a promotional product to an overall media promotion, increases the effectiveness of the promotion by 44%
- Promotional products draw as much as 500% more referrals from satisfied customers then a letter alone
- 89% of consumers can recall the advertiser of a promotional product and received in the last two years (just say ‘in)
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