When I’m working with a new client on Strategy, I ask them to close their eyes and picture their IDEAL client, where are they in their life (home, office, car etc.), are they sitting or standing, and what are they reaching for? Open you eye’s and what did you see?

I often hear they are at their desk and reaching for a beverage, post it, phone, phone charger, making dinner, searching for a flashlight, walking into their garage.

I then ask, whats that beverage sitting on, is it a post it or notepad or journal, what kind of pen are they using, do they have any fun objects on their desk, what tools are they using in the kitchen, why are they going into the garage? we can go on and on, so the list I put together here covers so many areas, specifically to business to business clients:

1.) Multi pack (post its, Tape Flag) Useful

2.) Journal with pen (I found one yesterday with a zipper pouch on the top cover for a phone, pen or notes)

3.) Great pen (Metal Pen with Rose Gold Trim)

4.) Coasters (I’ve been to so many office’s where they bring a drink back from lunch and their protecting their documents from the condensation (Stone coasters are very absorbent) Car Cup Holder Coaster are very useful for the traveling client

5.) Post It Note Cube – Very useful, long life, great branding opportunity on top of the sheet and on the side

6.) Power bank – every one needs a recharge at some point during their day or when their out and about.

7.) Mini Stapler

8.) Tech pouch – I don’t know about you, but I’m always trying to untangle my ear buds and find my cords. Great organizing tool.

9.) Fun Message Sign to display inspirational message for yourself or others or use as a calendar.

10.) Great, Short Tumbler for coffee, tea, water, wine or whiskey, whatever floats their boat and its easy to travel with.

Lets chat if you would like to discuss a Tangible Gift Marketing Campaign to generate new leads & clients through GENEROSITY!

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